Our Approach

Wonderfully Unique Wine Shelving

Our wines are shelved by taste, which means that next to your favorites, you’ll find new, similar wines to love. In our “Floral, Crisp, Versatile” section, you’ll find everything from Chilean sauvignon blanc to Northern Michigan dry riesling to Alsace Gew├╝rztraminer, ranging in price from $9 to $30 per bottle. 

Blue Goat Wine Shop
Our wines are organized by flavor instead of by grape varietal to help you explore the world of wine: Earthy, Fruity, Velvety. Light, High Acid, Electric. Juicy, Fruity, Medium. Harmonious, Complex, Round. Big, Oaky, Rich. Earthy, Fruity, Velvety. Medium, Round, Supple. Big, Chewy, Classic.

Depth and Breadth of Selections to Surprise & Delight

For maximum value and diversity, our wines, craft beers, ciders and meads are curated by the Blue Goat, drawing on our extensive network of relationships with local and international winemakers, brewers, importers and distributors.

The Most Knowledgeable and Approachable Staff Around

Our staff includes Wine Manager Catherine Cavender, a thoughtful and experienced wine connoisseur, and craft beer enthusiast, Rick Jaissle. We know how to help! And we’re friendly. Blue Goat takes the intimidation out of wine and craft beer buying, while helping guests broaden their horizons.

Food to Complement Your Favorite Wines and Craft Beers

We carry an array of artisanal food products from Michigan producers to make your daily and event shopping quick, convenient and satisfying. From Boss Mouse Cheese to Joe Chips, Blue Goat is ready for your picnics, meals, and more.

The Perfect Gift

Many of our customers stop in on their way to the best times life has to offer, so you’ll always find the perfect gift bag and wine accessory right where and when you need it at the Blue Goat.

Our Story